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DOS EQUIS
The Search for the most interesting fans

Description

Dos Equis MVP search
Submit your Most Interesting Comment on the game and you could be the next inductee to the Dos Equis Hall of Fame. This unique On Premise program engages consumers and drives sales in Sports Bars. It is designed specifically to target consumers during game-watching occasions, rewarding their “trash talk” with recognition and prizes.

Dos Equis Marks The Spot
Dos Equis will literally be marking the spot. Every day Dos Equis be dropping their famous XXs across the country. Capture the XXs in a store or bar near you for a chance to win the most interesting winter ever.